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The SNQ 15 – Friday, April 15, 2011

April 15, 2011

SNQ 15 – Sign up for the email version here!!!

Thought Provoking Article:

RSA Animate Drive – Our Motivations
“Our Motivations are unbelievably interesting…We are not as endlessly manipulable and predictable as you would think!” In this lively RSA Animate video adapted from Dan Pinks talk at the RSA, the notion that “If you reward something you get more of the behavior you want and if you punish something you get less of the behavior you want” is challenged and insight is given into the hidden truths behind what really motivates the workforce.

(Editor’s Note: this is a bit long, but I highly recommend watching this video. Not only is the message outstanding, the presentation and artistry is amazing.)

New Site to Discover:

Pivotal Tracker

Pivotal Tracker is the agile project management tool of choice for over 150,000 people across thousands of companies, from large public companies to fast growing startups, and open source development teams.

Executive Tip:

Turning the habit of self-criticism upside down

When it’s time to write a resume or talk to a boss or discuss a project glitch with colleagues, the instinct is to spin, to avoid a little responsibility, to sit quietly. Put a best face forward, don’t set yourself up.

When reviewing just about anything you’ve done with yourself (in your head), the instinct is to be brutal, relentlessly critical and filled with doubt and self-blame.

Social Media Tidbit:

B2B Marketing with Social Media & SEO

Consumers are increasingly using both search and social to discover content.
In a recent study by GroupM and comScore, only 1% of consumers were led to a purchase via Social Media but 51% were channeled via search and 48% through a combination of search and social media.

Human Side – Community:

Child & Family Center – Taste of the Town

The 10th annual Brenda Mehling Cancer Fund Fight It! 5K race/walk is happening on Saturday, May 14th in Central Park, Santa Clarita, CA. And this year we’ve added a 10K option! The only 10K race we know of in Santa Clarita.

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